Hey, it's Marco! 'We’ve all seen them in newspapers and magazines, on TV and the Internet -- cheerful people in glossy, picturesque ads claiming that by taking a little magic prescription pill their lives were immeasurably improved. As the TV ad fades, a cautionary voice quietly recites a host of “risk factors,” potentially catastrophic consequences that could result from taking the magical pill. One can’t but wonder if the cure is worse than the ailment. A well-known ad features Dr. Robert Jarvik, a pioneer in the development of the artificial heart, pitching Pfizer’s cholesterol drug Lipitor. He comes across as a trusted expert with your best interest at heart, but viewers would not know that he is neither a cardiologist, nor licensed to practice medicine. (Lipitor’s 2009 sales were $5.4 billion.)'
http://www.alternet.org/media/149909/how_does_the_drug_industry_get_away_with_broadcasting_those_deceptive_ads/?page=entire
Wednesday, March 16, 2011
BIG PHARMA AND DECEPTIVE ADS! NO! NOT BIG PHARMA...
Labels:
Big Pharma scam,
deceptive ads,
Drug industry,
This just in
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