Hey Howdy Hey! There’s a new organic foods player in town, and it knows how to play the game. First, come up with a cute name—like the Green Polka Dot Box. Next, get big players in the organics field—trusted names—to promote you. That’s not so hard to do, if you give them a cut of the profits.
The Green Polka Dot Box is an astroturf outfit, trying to make people believe that they’re just folk, like you and me, and that all they want to do is get good organic non-GMO food to the people. They want us to believe that buying from them makes you part of a grassroots movement. The reality, though, is that all of this is nothing more than a veneer, put together to appeal to people who want quality food from honest earth-renewing producers.
Walmart
Wednesday, November 2, 2011
GREEN POLKA DOTS AND ORGANICS?
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